Creativity

New media fosters creativity for corporations. Corporation uses Twitter to understand what the customers like and to listen to their customers. Companies can listen to their user and incorporate their ideas in the products. This allows new media to be a pillar for creativity.

Almost every company has a a twitter account and has people who constantly monitory their consumers. Twitter and social media networks allow the users to reach out to the corporations and provide feedback on their current products. The companies can then understand consumer preferences. The greatest part of this is that it is less costly to do so. Companies used to purchase consumer data reports, but can now receive the same results by using social media.